VAN URFALIAN
VAN URFALIAN
Using the windows of Rockefeller Center in New York City for a unique opportunity to leverage time as a key element, unveiling on Thanksgiving Day, gaining maximum exposure from Black Friday. The display showcased for thirty days and included a spotlight on The Today Show. In addition, I contributed to a clever TV spot pairing the emotional rollercoaster of a vocal competition with the agony of watching your fantasy football team perform on Sundays